Reading this chapter didn’t spark off any strong reactions or deep thoughts for me. In fact, very few–if any–of the ideas in this chapter (as with others) were new to me, and I wonder if that would have been the case had I read the book closer to its publication date. Either way, I’m curious to hear what your reactions were. The basic premise of this chapter revolved around the notion that we can drastically reduce natural resource extraction and waste production by implementing smart processes that will keep the same materials circulating in the economy.
H&L expand the typical call of “reduce-reuse-recycle” to include repair, upgrading and remanufacturing to improve the efficiency of material flow and use. In their typical style, H&L accompany these ideas with concrete examples: design away scrap, reduce the number of parts, improve quality, and on and on. The jist seems to be that “innovations turn trash into cash” (80).
If this innovation thing plays out according to plan, H&L argue that we will move towards an economy that mimicks a mature “type 3” ecosystem (73). Such an economy will be characterized by heavy recycling of materials, little new material inputs, diversity and many niches. I thought this ecosystem comparison was instructive, and it plays into a larger theme of the book–to emulate efficient natural systems and processes when possible.
One other interesting idea they mentioned was the “take-back” laws in Europe and Japan.
These discussions of materials efficiency and waste have a tendency to focus on the role of industry and corporate leadership, so it was encouraging also to see a fruitful and benevolent role that government can fill. In this case, government does not directly lay down hefty fines and taxes. Instead, it simply transfers the burden of product disposal into the hands of the producers rather than onto public lands and waste collection services. True to the capitalist spirit, this sort of policy has spawned innovation in production, design, materials use, etc. and “the market” then rewarded the companies who best responded to the call. The U.S. already has such a policy in place for certain items like car batteries, perhaps it’s time to expand its scope..?